Frankly, I wasn't really too surprised to see the Star Wars Episode I - The Phantom Menace - now in 3D poster everywhere across town.
I mean everyone in my generation already have seen the Star Wars movies like at least three times so far, in different life phases and in different better and better image quality. But that doesn't mean the children today won't find
the story interesting, they even might become more obsessed with the Star Wars world then we were.
Today the technology and the internet allow the information and marketing to spread more quickly and more efficiently than 10 or 20 years ago. Everywhere you look, you can see Star Wars: books, games, Lego, movies, toys, clothes, apps - so the kids today have no problem understanding, knowing and becoming addicted to the Star Wars story.
I'm not saying it's all a bad thing, all children need good stories and heroes to dream of, the fight between good and evil will fascinate everyone on earth. Star Wars is and will remain a classic - and everyone agrees that George Lucas is a genius.
Having that said, for us adults it's clear that all this has only one purpose: money.
A few months ago we all could see another stroke of genius: the Star Wars Saga, all 6 movies in Bluray quality.
Now we see another one - and this is a long term deal. One by one, every six months, we will see each Episode on the big cinema screens - in 3D. Isn't that great? You already own all the DVDs? You even bought the Bluray? So what - now you have to go see the 3D version. The story you know by heart by now - doesn't matter! Maybe a friend didn't see the movie - or you go with some kids. Or even because there is no better movie running in your local cinema or you are curious how the 3D version looks.
All perfectly good reasons to see the Star Wars: Episode I - The Phantom Menace 3D movie.
Just remember, you will contribute to making a few people, that are already rich, even richer.
Don't worry, it's not that bad, it's just the way it is, I've also seen all movies at least ten times, I'm a big fan of Jedi and Yoda, I own the Bluray version of the saga - and I'm feeling really good about that. I will probably go see the 3D version if I don't have anything else better to do.